College students are always on the go, running from one end of campus to the other, hoping to make it to the next class on time. Convenience is a huge factor for every student that is on the go.
When you look into transforming or changing an experience, you must first understand who your audience is and their expectations.
Generation Z comprises the majority of the current undergrad college demographics. Gen Z has a priority on electronics, technology, and social media. They care about trends, research, and eating healthy. This demographic grew up emerged in technology, and because of this, they expect a highly personalized experience. Gen Z is a grab-n-go and on-the-go consumer base, their experiences with your business need to mirror that.
What could that experience look like? Picture food ordering kiosks placed around campus that are tied into your existing ordering system. A student, that is on-the-go, can place an order from their dorm, get an estimate of when their food will be ready, and then pick up their order at the designated food lockers located outside the dining area. You have now solved their needs- portable, good experience, meeting their expectations with technology, all without them having to set foot in the dining hall.
Here are some ways you can utilize a kiosk on a college campus:
– Ordering available for multiple dining halls
– Information portal for events, campus map and directory, and campus news
– Advertising daily food specials and promotions
Some additional benefits of self-ordering kiosks include:
– Easy menu management and displaying of nutritional information
– Creating a personalized experience for each customer
– Providing convenience and easily accessible options for on-the-go.
With a kiosk ordering system, you can streamline the entire process of ordering and paying for food while meeting the college student’s experience.
EZ-Chow has solutions such as Online Ordering Solutions and Self-Ordering Kiosk Solutions that integrate into your existing POS systems. To learn how EZ-Chow can help you with these initiatives and more, get started by contacting us here.